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Journal of Macromarketing
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Contents: June 2007, Volume 27, No. 2   [Index by Author]       Other Issues: Previous issue Next issue  

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To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.

Clifford J. Shultz

Journal of Macromarketing 2007 27: 112-113. [PDF]  

Roger A. Dickinson

Journal of Macromarketing 2007 27: 114. [PDF]  

Sylvain Charlebois and JoAnne Labrecque

Journal of Macromarketing 2007 27: 115-125. [Abstract] [PDF] [References]  

Terrence H. Witkowski

Journal of Macromarketing 2007 27: 126-137. [Abstract] [PDF] [References]  

Søren Askegaard and Dannie Kjeldgaard

Journal of Macromarketing 2007 27: 138-147. [Abstract] [PDF] [References]  

Nicolas Papadopoulos and Shavin Malhotra

Journal of Macromarketing 2007 27: 148-161. [Abstract] [PDF] [References]  

Rohit Varman and Ram Manohar Vikas

Journal of Macromarketing 2007 27: 162-172. [Abstract] [PDF] [References]  

Morris B. Holbrook

Journal of Macromarketing 2007 27: 173-183. [PDF] [References]  

John O'Shaughnessy

Journal of Macromarketing 2007 27: 184-190. [PDF] [References]  

Mark Peterson

Journal of Macromarketing 2007 27: 190-191. [PDF] [References]  

William H. Redmond

Journal of Macromarketing 2007 27: 192-193. [PDF] [References]  

Eric H. Shaw

Journal of Macromarketing 2007 27: 193-197. [PDF] [References]  

Robert Mittelstaedt

Journal of Macromarketing 2007 27: 197-198. [PDF]  

Phil Harris

Journal of Macromarketing 2007 27: 199-201. [PDF] [References]  

Ben Wooliscroft

Journal of Macromarketing 2007 27: 202-213. [PDF]  


Journal of Macromarketing 2007 27: 214. [PDF]  


Journal of Macromarketing 2007 27: 215-217. [PDF]  

To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.